Henri Bendel

Henri Bendel was an upscale women's specialty store based in New York City with additional store locations across the US. While at Bendel's, I had the exciting opportunity to work on creative projects across all channels from digital display ads, social media, emails and website, to in-store event signage, Hampton’s Jitney wraps, and product packaging design. I also assisted with on-figure and still life photoshoots and videos, as well as product photography retouching.

I developed the typography and packaging for our highly coveted line of scented candles. 

In collaboration with our social media coordinator, I concepted and designed engaging posts, contests, and shareable content. This included contests at our new store opening locations to drive brand awareness.

Stop Motion Video

In Spring 2014, I assisted with a super fun stop-motion video shoot featuring our bright colorful patterns and shiny accessories. I also retouched and corrected the images for the video.

Digital Campaigns

Each week, I created coordinating homepage banners, google ads and emails campaigns.

These campaigns often featured the beautiful fashion illustrations by iconic French-born and NY-based artist, Izak Zenou.

Holiday Carousel Snowglobe 

One project that was really fun and different than my usual workoad was an opportunity to work with the product development team to design a unique holiday snowglobe with custom illustrations on the inside for a hidden surprise & delight. 

I also had the opportunity to design signage and spacial experiences in-store, on window displays and outdoors on the famous Hamptons Jitney.